By Caitlin Croft

When Brittany Lowry was working in an office in the legal field, she found that eating clean, natural, healthful foods helped her stay focused during long hours in a taxing environment.

Her interest in clean eating led her to preparing and selling healthful granola bars and other items to Nature’s Remedy and other area retailers, but she wanted to do more.

This week, she and her husband, Job, opened Wholesome Hideaway, which “gives me the opportunity to merge my career with my passion, while educating and bringing clean eating to the Ellicottville area. I want to encourage people to look for alternative, healthier products,” she said.

“For people with busy schedules, this can be tough. But now, whether you are hiking, biking, fishing, kayaking, camping or just running the kids to summer sports, we provide grab and go snacks and meals that are healthy and delicious.”

Located at 33 Bristol Lane in the Ellicottville Square complex (the former location of Core Performance Fitness), Lowry personally prepares dairy-free, gluten-free, peanut-free and other items that cater to people with special dietary needs or requests.

She’ll continue to offer specialty granola bars, both at retailers and on site, but she has added many new items, such as fresh fruit roll ups, various muffins and snack bars, and freshly crafted carry-out meals.

This week’s menu, for example, includes a “Buddha Bowl” filled with turmeric quinoa, veggies and a balsamic reduction; a dairy-free “cheesy” pesto; vanilla chia pudding with almond milk, blueberries, coconut, walnuts and raisins; fresh garlic roasted hummus; and a steel-cut oat combo for breakfast.

Currently Wholesome Hideaway is sourcing from local organic farms including Native Offerings in East Otto.  The menu will reflect the change in the seasons and what is offered at various farms.  In the future, Lowry hopes to see the business expand into a larger location and to purchase a food truck capable of mobile sales and deliveries.

Wholesome Hideaway had its soft opening on Monday, July 20, which will continue through August 1. Its Grand Opening is set for August 3, when you’ll be able to try free samples and receive promotional discounts.

Operating hours currently are Mon.-Fri from 9 a.m. – 3 p.m. and Sat.-Sun. from 8 a.m. – noon.  With notice, Wholesome Hideaway will be able to fill custom orders. For more information, visit Wholesome Hideaway on Facebook, or call (716) 969-2617.