By Caitlin Croft

It seems every time you turn around, there is a new business coming to this great Village of Ellicottville. Yet again, we find two more entrepreneurs who are eager to make their mark here with Enix Salon. Trina Phillippi and Hannah Clark are bringing a new wave to the beauty industry. “We like to think of ourselves as Hair Artists as opposed to a Hair Stylist,” Phillippi tells me. “We are an Exclusive Aveda Salon and have been trained in the ‘Aveda Way.’”

The more digging I have done, I found out that Aveda is quite the company, and Phillippi and Clark fully embrace the concept of the brand. Aveda is a 100 percent wind powered company and their products are 98-99 percent plant based. They are actively involved in many global outreach programs such as bringing clean water to the people of Uganda and an evolving 10-year relationship with the Audubon Society and its #plantsforbirds campaign, which encourages guests to plant native plants to create habitats for birds, butterflies and bees. “This is what sets us apart from other products in the beauty world,” Phillippi states. Aveda is also partnered with the Global Green Grants Fund and the Environmental Advocates of New York.

By looking at the sleek clean bright space, I started to understand what they mean – your haircut or color should be an experience, where you leave feeling changed. They want to spread the message of Aveda one beautiful cut or color at a time. “We want you to feel good and look good, if you can cultivate a connection with a client and in turn make them feel better about themselves, everyone wins,” says Clark. One of the best things they told me was their colors are unique to you and there are rarely any two formulas that are the same, making this process completely tailored to you and your hair needs.

This powerhouse team chose Ellicottville because they felt the community better embraced their ideals and the overwhelming sense of community is what drew them to us. They used to work for another larger Aveda Salon and felt they didn’t get the same small town feel they sought after. They are coming in with a solid clientele base and are excited to expand it. “Ellicottville was a central location for our current clients; that was another bonus!” Clark exclaimed.

Currently, the ladies sell hair products in the store, but they can order any Aveda products you want and hope to one day branch into Make Up and Skin Care. Their services include Cuts, Styling, Blowouts, Facial Waxing, Color Services such as Full Color, Highlights, Low Lights, Balayage, Ombre and Hair Painting. They also do Botanical Hair Therapy Treatment and Pramasana Scalp Treatment. You can find out more about them on their Facebook and Instagram Pages; Enix Salon and @enixsalon respectively.

“We are so excited to finally be open, it has been a great first week!” Phillippi tells me. Also, please note their evening hours fill up fast so be sure to book in advance. They can be found at 5 E. Washington Street, next to EVL Ink and EVL Cheese. You can make an appointment in person Tuesday 3 – 8 p.m., Wednesday and Thursday 10 a.m. – 8 p.m., Friday 9 a.m. – 5 p.m. and Saturday 8 a.m. – 2 p.m. They can be reached at (716) 699-1108.

At the end of the interview, a giant grin came across Clark’s face. This is when she asked me if she could do a Chakra Reading and Aromatherapy. “This is something we do for each of our clients and the end of a session.” The process was unique and left me breathing lighter, so I clearly booked an appointment for this week.

If you are in search of a new salon or want to try something different during your vacation in Ellicottville, you must stop in to Enix and “Elevate Your Hair.”