by Eva Potter

Hey, ladies! Ready to kick your skiing up a notch or two? Then save the date for Lisa Densmore’s all-day Your Turn Women’s Ski Event on Monday, Feb. 11 at Holiday Valley.

As the daughter of Philip Feinberg, a talented ski racer in the ‘30s and ‘40s, and Phyllis Feinberg, a competitive figure skater, champion ski racer Lisa Densmore grew up on the slopes and in the rink. Densmore said began skiing as soon as she could walk and has seen photos of herself riding on her dad’s shoulders and down the hill between his legs.

“I don’t really remember learning. I was probably 2 when I started,” she said. And, she’s been skiing and racing competitively ever since.

At age 15, Densmore made the U.S. Ski Team’s Women’s Development Team, and has continued to be a powerhouse in alpine racing. She had many successful years racing for the U.S. Ski team from 1976 to 1979. After graduating from Dartmouth College, she spent six years on the Women’s Pro Tour, retiring in 1990. Since 1991, she has been ranked No. 1 in her age group on the U.S. Alpine Master’s Ski Team, and holds four world titles and 76 national titles across all alpine disciplines.

Densmore has worn many professional hats including color commentator for skiing for most major networks. She is a former ski school director, magazine editor, writer and film producer. Since 1991, Densmore has been a spokesperson, athlete and product development consultant for Head, developing women’s hard goods like shaped skis. At the same time, she founded the Head-Subaru Women’s Ski Clinics, now the Your Turn Women’s Ski Events, which have helped over 6,000 women take their skiing to a new level over the past 18 years.

Girls’ Day Out on the Slopes

Densmore said her all-women’s clinics are different in that she employs the top women ski instructors from each area. From experience, Densmore said women tend not to ask questions and take risks in mixed-group settings, but in her clinic “it’s women teaching women and it’s girls’ day out.”

Most women have a breakthrough in their skiing in her clinics for a number of reasons.

“I’m not going to push you too far, but I’m going to push you to the envelope of your comfort zone,” she explained.

Women will also learn the importance of good gear and how it impacts their skiing. Densmore will also give an educational talk about how to choose the right gear and will offer demos from different manufacturers including Elan.

“Everyone will have access to anything they want to try at the demo center throughout the course of the day,” she said.

Densmore’s events emphasize fun and relaxation. “There’s a mental piece of it that’s really important. You’re more relaxed. You’re with the girls. No one’s going to make any judgment calls if you fall down or don’t look particularly graceful.”

Participants are put into small groups for a more personalized experience.

“I rotate from group to group,” she said. “Depending on how many gals are there, I ski an hour or two with each group, so I get a pretty good chunk of the day with everybody. We do video analysis as well as the actual teaching piece of it.”

After lunch, participants can switch out their gear if they like. The day is capped off with an après ski party and lots of swag giveaways.

She said, “As long as you can negotiate a blue square, all the way up to somebody who can rip it down every single slope in North America, I think one of the advantages of having a clinic like this is you can always learn something and it’s tons of fun.”

The Your Turn Women’s Ski Event on Feb. 11 at Holiday Valley is a great opportunity for intermediate to advanced-level women skiers to take their skiing to the next level in a fun, social and supportive learning environment on the slopes.

This clinic is also sponsored by Mud, Sweat N’ Gears. Their knowledgeable crew will be on hand with the latest women’s ski demos, bootfitting analysis and some great prizes, too.

The clinic costs $150 plus lift ticket and will begin at 8 a.m. with registration and breakfast. Pre-registration is advised as attendance is limited. Stop at or call the Snowsports School Desk at (716) 699-2345 ext. 4422, or the Creekside Lodge Children’s Desk at (716) 699-2345 ext. 4424.

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